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Courses

1. AI Foundations & Regulatory Context
1. AI Foundations & Regulatory Context
EQF Level: 4

●    To provide MSME owners, managers, and staff with a foundational understanding of Artificial Intelligence (AI) concepts, tailored to business applications without requiring technical expertise.  ●    To out...

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2. Automation & AI in Business Processes
2. Automation & AI in Business Processes

Understand the core concepts, purpose, and strategic importance of automation and AI in small and micro-enterprises. Identify repetitive, time-consuming, and error-prone business processes suitable for automation. Apply basic task automation t...

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3. AI for Business Communication and Marketing
3. AI for Business Communication and Marketing
EQF Level: 4

This module helps SMEs improve business communication and marketing strategies with easy-to-use AI tools. Participants will first learn to use AI to write clear and efficient professional messages. They will then apply these skills in marketing, dis...

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4. AI for Customer Engagement & Personalization
4. AI for Customer Engagement & Personalization
EQF Level: 3,4,5

Improve customer interactions through chatbots, automation and sentiment analysis. Strategies for customer loyalty and personalization of offers. Moderated reflection and exchange session on experiences, opportunities and limitations in the us...

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5. AI for Productivity & Workforce Management
5. AI for Productivity & Workforce Management
EQF Level: 3,4

Understand how AI can support daily business operations in small and micro enterprises. Explore practical use cases of AI tools for task management, scheduling, communication, and team coordination. Identify good practices for using AI respons...

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6. AI for Data Analysis & Predictive Insights
6. AI for Data Analysis & Predictive Insights

Introduces the foundational concepts of data handling necessary for AI applications, including collection, cleaning, and preparation.

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7. Scaling up of AI use for strategic implementation and innovation
7. Scaling up of AI use for strategic implementation and innovation
EQF Level: 3,4

Understand the importance of measuring ROI in AI adoption Identify key metrics to evaluate AI benefits in MSMEs Recognize both financial and non-financial value of AI Explore risks and challenges linked to AI implementation Learn strategie...

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